Purpose & Profitability Podcast

//Purpose & Profitability Podcast

Pricing is Positioning

2019-05-01T05:43:23+00:00May 1st, 2019|

Adjustments into your pricing strategy can be the quickest way to increase profitability and build a sustainable business. Unfortunately, this is commonly overlooked by most businesses and they continue to struggle financially. Consultants, coaches, and trainers are a group of business in particular that struggle in this area. Listen to this fun and informative [...]

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Marketing Lessons Learned

2019-04-24T05:22:51+00:00April 24th, 2019|

Many businesses learn their marketing approach through trial and error. While it is true that we can all learn from our mistakes, it’s also pretty cool if we can learn without the mistakes. Of course, you can never fully prevent mistakes, but it is possible to put knowledge on your side and learn from [...]

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Please everyone…or please no one

2019-04-18T06:51:42+00:00April 18th, 2019|

As business owners, we tend to live by the motto “the customer is always right.” We bend over backwards for our customers to make sure they have a positive experience so they return and hopefully tell their friends and family. This is a good rule of thumb but are there times where you may [...]

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Listen up!… and improve company performance

2019-04-05T20:07:38+00:00April 5th, 2019|

The strategies that most business implement to grow their business usually involves marketing, creating new products/services, upgrading equipment/software/hardware, creating systems and reaching new markets. But how many times does the strategy involve listening to their stakeholders? Active listening and communicating better with your stakeholders like employees, customers, vendors and the like could be the [...]

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Power of the Pivot

2019-03-27T01:12:55+00:00March 27th, 2019|

WARNING for perfectionist and planners, this episode may make you squeemish! This is the secret weapon to business success. There are all kinds of books, blogs, webinars and podcast that talk about various business growth concepts that revolve around marketing, leadership, and management but not a whole lot on this topic of the Pivot. [...]

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The High Stakes of Exiting Your Business

2019-03-19T21:27:33+00:00March 19th, 2019|

Business owners are excited when starting their business and go through a series of highs and lows of operating and building it for success. While planning for business success is always top of mind, only a few plan for an exit until it’s too late. Only 30% of all first generation businesses successfully transfer [...]

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Random Marketing Thoughts

2019-03-12T04:32:46+00:00March 12th, 2019|

In this episode we’re going to pepper you with various thoughts around marketing that can help you be more successful in your efforts. From social media, SEO, web design, writing good content, or choosing a good agency, you never know what topic we hit on that will help you out. Ready, set, click to [...]

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Power Couples in Business

2019-03-05T19:24:54+00:00March 5th, 2019|

Many married couples do not want to mix business with pleasure. Doing business with your spouse is a disaster waiting to happen...or so they say. But if done right, not only can the marriage survive, it can thrive with your business benefiting as well. Take a listen as my wife, Kay Lee, and I [...]

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2019-02-23T20:49:18+00:00February 23rd, 2019|

Unlock the great leader that you are called to be. In honor of presidents day, let’s look at the makeup of a great leader and see what type you fall in. In researching great leaders like George Washington and Abraham Lincoln, it is clear that great leaders are not cookie cutter like. They come [...]

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